It takes a lot of time, money, and effort to professionally translate your content. Once your website or app has been localized, however, it feels amazing to know that non-English speaking users can view and interact with your online content with ease.
However, after your website has been localized, the work is not over. You should make sure you are constantly maintaining and improving your content to continuously support online translation quality. Some things to think about when considering your content:
- Are any of your new features released and updated in other languages?
- Are you publishing content in other languages than just English?
- Are you monitoring interaction on your social media profiles and responding in their language(s)?
Once you answer these questions, the next question is how will you provide support for non-English communication? What languages will you support? If you are not bi-lingual, how will you review and respond to emails, social media comments, tech support, sales inquiries, etc.
Having a team of linguists available to review and respond when needed can make a huge difference as you strive to stand-out from the competition.
Don’t leave potential customers behind! We’re happy to help support your online content. Contact us for more information.